

"Bob Harper and I have worked research projects together very successfully for a great many years. Smart guy, good guy. And I don't write these for everyone."
Victor Sansone
Citadel Radio, Dallas
Board Director At Large, Former President
Country Music Association

"Bob Harper is a true professional. He's been a programmer and understands the relationship between radio and listeners. He provides detailed and accurate analysis along with years of experience guiding successful radio station strategies. Bob is more than a vendor, he's a partner who cares about the success of your business."
Tom Land
Director of Radio Programming
Journal Broadcast Group


"Simply put, I trust Bob Harper. And, in today's business climate I reserve that word for a very select few!
“He tells you when things are good ... and he tells you when they're not. The seasoned programming insights combined with an even-tempered approach to researchable issues have been a major contribution to Lite's present (our) success, consistency, and continuing evolution.
“But more than any 'technical' or 'methodological' considerations, it's Bob's commitment to our company that sets it apart. It is, in fact, what I value most."
Phil Redo
Vice President, Market Manager
Greater Media, Boston

"In my book, Bob Harper & Company are undefeated. I have worked with you for twenty years, Bob, and have never been disappointed in the results. Your research has allowed us to operate with confidence and the rewards always follow.
“K-COUNTRY and WIND-FM, with your strategic and now music help, dominate the Gainesville/Ocala market. Here is just a small example: Adults 25-54, Monday-Sunday, K-COUNTRY has a 12.6 and WIND has a 11.6 share. WIND and K-COUNTRY are #1 and #2 in every major day-part in Men, Women. And Adults 25-54!
“Thank you, thank you, thank you. We could not have done it without you and your staff.
“I’m looking forward to many more years of success working with Bob Harper & Company.”
Jim Robertson
Vice President/Group General Manager


“I have worked with Bob Harper and Co. in several different markets in several different formats. Bob produces excellent and insightful research that is custom-crafted from start to finish. Most importantly his interpretation is an openminded and intuitive one - not black and white ... born from his background as a very successful programmer for many years.”
Guy Zapolean
Broadcast Consultant


“Ours is an IQ-based and relationship-grounded business, and Bob is second to none in both critical areas. Bob’s track record in radio programming lore is epic, and the loyalty of his research followers is well-known.”
Mike Henry
President
Paragon Media Strategies


"BHC plays a central role in our strategic thinking team. We count on them for straightforward opinions - no waffling and no veiled pitches for a 'further study.'"
Carl Gardner
Radio President
Journal Broadcast Group


"Bob Harper will be like that person on your staff that you can never replace. He is skillful and will tell you the absolute truth. You can't find better objective advice anywhere at any price.”
Steve Berger
Former President,
Nationwide Communications Inc.


“(Bob Harper) has been a valuable component of our strategic marketing team. His insight and radio knowledge are second to none. It is rare that you find a researcher that fully understands the difficulties that face General Managers today.
“If someone asked me to define the word, 'partnership,' I would say it is my relationship with Bob Harper."
Peter Smyth
President
Greater Media, Inc.


"Watching Bob work with radio listeners, it's like magic to see him draw comments and truths out of them! He uses any setting to make listeners comfortable and you'll learn more about your station and competitive situation than you ever dreamed possible."
E. Karl
Media Consultant


"I've known Bob Harper for almost 20 years. Bob has done work for stations I have programmed, and those I am now consulting. His team becomes an extension of your team. Bob knows how to do one thing extremely well -- he knows how to win. You may not get a pitch on the format de jour, and you certainly won't pick up the trades and read about Bob Harper taking credit for your station's success. You WILL get the best research, a team of BROADCASTERS as dedicated to your station as you are, and a partner in your struggle -- someone who understands how important, and how very tough, execution and implementation of your plan can be. They're the best in the business!"
Doug Erickson
Erickson Media Consultants
Denver, Colorado


…the testimonial is in the results. We've done a number of studies together and we have 5 stations with markedly improved ratings as a direct result. If you want a researcher to reinforce what you think you already know, get someone else. They understand the formats, they know what they're doing, and they are great guys."
John McConnell
Senior V.P., Programming
Disney / ABC Stations


From the brainstorming session that creates an idea ... through the research process, the launch and follow-up, Bob is always there as part of the team. In fact, the follow-up aspect has significant importance for Bob. He helps keep everyone on track.
Most importantly, Bob Harper is a quality person. I have enlisted Bob's help through many challenges over the years and I expect I'll do so well into the future."
Gerry DeFrancesco
Former President
Gannett Radio


"I find the approach used by Bob Harper & Co. very refreshing. They never try to fit your station into a preconceived box and, at the presentation, you'll know precisely how and why they arrived at their conclusions. That goes a long way toward winning my confidence in a research partner. And they've won mine."
Jack Taddeo
Program and Management Consultant


"Bob Harper & Co. is the good right hand of any Programmer or Manager who needs and wants the edge over his competition. They tell you the facts, in a way that is clear, understandable, and honest. You can't ask for anything more."
Norm Schrutt
Schrutt & Katz, Inc.
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